about us

PURE fitness and dance is owned and operated by Amy Salter. Amy’s experience spans over 10 years with qualifications in ballet, tap, modern and jazz dancing, she specialises in all forms of personal fitness with an emphasis on group exercise classes and she has freestyle experience in street dance.

Having qualified with the Imperial Society of Teachers of Dancing, Amy now works with all ages and abilities across Kent and the South East. She currently runs various classes covering personal fitness, aerobics, body conditioning, fitball, circuit training, aqua aerobics, street dance, spinning, step aerobics and core stability.

Amy has real energy and vision to see people as passionate as her about their own personal fitness,

So many people may find themselves not motivated enough to go to the gym, but love the classes. I want PURE fitness and dance to be what my clients want it to be - a place where they can exercise to keep fit, meet new friends, relax and enjoy themselves without the pressure of tying into any commitment.

professional experience


  • Commercial Dance Tours - London and UK
  • KISStory Dance Tour for KISS fm
  • Choreographer for 2002 Pop Idol Finalist
  • Choreographer for Z Factor - ‘Ride the Rhythm’
  • Performed and fronted ‘Move Your Body’ video single and UK tour

schools work

Amy has worked with various schools and continues to run “Holiday Dance Weeks” in the following schools:


health clubs and leisure centre experience